HCM 403 Health Care Strategic Management, 3 credits
In this course the student will develop skills to manage health services organizations from a strategic perspective. It will examine the use of systematic assessment of both the internal and external environment of the organization. Emphasis will be placed on the development of business strategies to meet the needs of multiple markets. Recent successes and failures in the health care industry will be studied.
Prerequisites: HCM 101, BUS 208